Pantone Color of the Year 2020:19-4052 CLASSIC BLUE

Pantone Color of the Year 2020: PANTONE 19-4052 Classic Blue

Calmness, confidence, and a sense of connection, this timeless blue hue highlights our desire to start building on a reliable and stable foundation as we enter a new era.

A timeless shade of blue, the elegant PANTONE 19-4052 Classic Blue is simple. Like the sky at dusk, the thought-provoking and reassuring PANTONE 19-4052 Classic Blue highlights our desire to build on a reliable and stable foundation as we enter a new era.

Classic blue feels like a calming color that brings peace and tranquility to the human mind, providing shelter. This color helps us focus and clarify everything, allowing us to refocus our thoughts. It's a thought-provoking shade of blue that breeds resilience.

Technology continues to advance our ability to handle it, so it's not hard to see why we gravitate to colors that are genuine and offer a sense of protection. Classic Blue is non-aggressive, evokes empathy and trust, and is suitable for defenseless interactions. This popular color is reminiscent of another day that will come and be comfortably accepted.

Fashion

PANTONE 19-4052 Classic Blue is a calm and confident blue tone that exudes elegance in simplicity. Neutral appearance, regardless of season, this stable base tone can be matched with a variety of color combinations, but also its own exclusive style. Both traditional and very contemporary, the versatile PANTONE 19-4052 Classic Blue is applied to different materials, finishes and textures to show a colorful effect, from shiny metallic, dazzling luster and high-tech fabrics, to handcrafted looks and more detailed fabrics.

Beauty

In terms of the ultimate presentation of personal makeup, PANTONE 19-4052 Classic Blue creates a dramatic style for the eyes, nails, and hair with a variety of surface effects, from glamorous to hazy and dull.

Interior decoration

PANTONE 19-4052 Classic Blue provides a sense of protection and is a popular home color. This color provides a stable foundation to start building, instills design confidence in interior decoration, and transforms spaces through unique color combinations and tonal styles. Easily applied to many different materials, textures and finishes, PANTONE 19-4052 Classic Blue is a reliable blue that leads you in different directions, conveying both tradition and elegance, as well as bold surprises.

Graphic design and packaging

Because of the association between PANTONE 19-4052 Classic Blue and the daily twilight sky, it has a reliable and constant impression. It is a color that makes people feel instinctively trustworthy, and is an ideal color for all kinds of graphic design. This is especially true when it comes to packaging. The message of honesty, trust and trust conveyed by PANTONE 19-4052 Classic Blue is most sympathetic to today's consumers.