Pantone Color of the Year 2018:18-3838 UV Color

2018 Pantone popular color: PANTONE 18-3838 UV color

The creative and imaginative ultraviolet light illuminates the path to the future.

PANTONE 18-3838 UV is a highly provocative and thoughtful purple tone that conveys originality, originality, and forward-thinking, and points us to the future.

The complex and contemplative ultraviolet light hints at the mysteries of the universe, the conspiracies of the future, and discoveries beyond our present. The vast and boundless night sky symbolizes all possibilities and constantly inspires the desire to pursue a world beyond our own.

The mysterious purple color has also long been a symbol of counterculture, non-tradition, and artistic brilliance. Music icons Prince, David Bowie, and Jimi Hendrix have brought the tones of UV light to the forefront of Western pop culture as a personal expression of individuality. The depth of UV light at PANTONE 18-3838 is nuanced and emotionally charged, symbolizing experimentation and non-conformism, inspiring individuals to imagine their own unique imprint on the world and push boundaries through creativity.

Historically, ultraviolet light has had mystical or spiritual qualities. Often associated with mindfulness practice, this color provides a higher realm for those seeking refuge in today's over-stimulated world. The use of purple-toned lighting in meditation spaces and other gathering places can breathe life into the community gathered there and inspire connection.